Every small business needs a website. It’s as important as having a phone number. But where to start? What type of website or developer to employ?
We’ve built hundreds of websites over the years, and have concluded that for small business owners, there’s only one option today. WordPress.. This award-winning website technology is now running over 200 million sites worldwide and still growing! There’s no compromise in looks either.
It started out as a simple text ‘blogging’ tool in 2003, but has developed into a robust, fully-featured website platform that’s ideal for any business use. There’s thousands of pre-built themes available. Special ones too for realty, classifieds, membership and social community sites.
Easier WebSite Updates Means More Traffic
Gaining traffic and visitors to your website is critical. One of the best, easiest methods to achieve this is simply by keeping your website up to date with interesting, relevant articles each month.
Why is this critical? Google will rank you higher, which means you’re more likely to be found. Those old corporate style static websites, no matter how well designed, eventually get ignored by Google and pushed down the search page – Which means fewer sales leads.
The ability to quickly and effortlessly add new pages or update content is easy with WordPress, using a wide variety of tools. No more contacting your web designer or local IT geek.
No more delays or cost-per-page fees. Like most modern content managed websites you can update your own site using any web browser like IE, Firefox, Safari etc. 
But the best editor for WordPress is the amazing free LiveWriter PC software from Microsoft. (Industry review video above).
But wait there’s more! People are today updating their Facebook pages using their mobile device. WordPress developers have provided similar tools to let you use your Apple iTouch, iPad or iPhone, as well as Android, Blackberry and Nokia smartphones.
Affordable, Mobile-Friendly Websites
As well as simplifying the editing of your website using PCs or mobile devices, we also ensure that the website itself is mobile-compatible. It’s important, since more and more people are viewing your website on their mobile these days – And those finding you via their mobile phone web browser are often the more affluent, spending twice as much as others. (US restaurant sector study).
Unfortunately for most businesses, there’s lost opportunities and lost sales occurring every day by not updating their website for mobile. Very few NZ websites today are optimised for mobile viewing, meaning it can take 20-60 seconds to display on a modern 3G phone or several minutes on older 2G GPRS phones. (Click on above graphs). Most will move on if nothing is seen after just 8 seconds.
A full small biz package – As well as creating your stunning WordPress website, fully branded to your requirements, we can establish your Google Ads/Places listings and where appropriate, any social media sites like Facebook. We help with content too – Even add in a smart shopping cart to sell online.